Casablanca welcomes a world reference in hospitality for an unprecedented multi-brand hotel project in Morocco and Africa.
International tourism expert with more than 2,600 hotels in 54 countries, 5th global hotel group, Louvre Hotels Group announced the opening, in September 2018, of a 411-room complex including the Première Classe, Campanile and Kyriad brands in the center of the capital economical.
These three historic brands are being introduced for the first time on the continent. Located on Avenue Mohammed V, on a plot of more than 2,000 m², the new hotel complex is the result of a partnership with the Moroccan tourism investment fund H Partners. The whole thing offers three distinct experiences in the same place. The complex thus brings together 124 rooms under the Première Classe brand, 189 rooms under the Campanile brand and 98 rooms under the Kyriad brand. A true flagship of Louvre Hotels Group in Africa, this hotel complex illustrates the full extent of the know-how of an international player which draws on more than 50 years of experience.
Africa is a priority for Louvre Hotels Group which has 26 hotels on the continent and around twenty projects in progress. The Casablanca resort will operate as a hub within the company’s multi-brand continental network.
source: challenge.ma
