ibis opens a new hotel in Rabat. This latest addition to AccorHotels in Morocco embodies the new generation of ibis hotels around the world: a new contemporary design, modern rooms, high-quality customer service and a unique dining concept in the economy category.
This opening brings the number of ibis hotels located in 12 cities in Morocco to 17, and the brand’s total hotel capacity to 2,150 rooms, for a total staff of 560 employees.
“ibis is the number 4 budget hotel brand in Europe. We are proud to launch this new generation of hotels which will provide a memorable guest experience and consolidate the brand’s position as a leader in budget hotels in the country,
declares Hamid Bentahar, Vice President of Operations AccorHotels Africa and Indian Ocean.
ibis Rabat will bring a new option to the city’s hotel offering: that of a modern hotel that meets the expectations of different customer segments, from the business traveler who needs a functional and comfortable hotel to the tourist for whom location and ease of access are a major criterion of choice, including the leisure customer who is looking for a modern and warm atmosphere. Everyone is looking for the quality of the catering, in particular that of breakfast, essential in the hotel industry.
Indeed, ibis Rabat customers will have the opportunity to discover designer and contemporary reception spaces that redefine the hotel experience
economic hotels as well as rooms (170) modern, connected, soundproofed and equipped with the new exclusive Sweet BedTM by ibis bedding, thus renewing ibis’ commitment to ultimate comfort.
To support these structural changes, high-quality customer service and snacks are available at all hours in order to replace the purely functional approach of the economic hotel with the spirit of service, one of the strong particularities of which is the commitment of the staff to providing customer satisfaction in less than 15 minutes.
Finally, the location of the hotel adds to the feeling of comfort experienced by the guest, due to its proximity to the Rabat-Agdal train station, just a few kilometers from the city center, administrations and major historical monuments: Kasbah des Oudayas, Chellah ruins, Royal Palace, Mohamed V mausoleum and Hassan Tower.
This new chapter in the history of ibis is “a reminder of our historic andsustainable commitment to the development of tourism in our country”, specifies Mr. Amine Echcherki, Chairman of the Management Board of Risma. “Every day, we lay another stone in the building of the territorial network that we started more than 15 years ago now. We will continue to develop, in partnership with AccorHotels, a rich and diversified network of hotels to offer a unique experienceto our customers»
