Fatim-Zahra Ammor met Bouchaab Yahdih, Wali of the Drâa Tafilalet region, Hro Abrou, President of the Regional Council, Hamid Bentahar, President of the National Tourism Confederation, Mohamed Takhchi, President of the Regional Tourism Council of the region, as well as representatives of professionals, elected officials of the region, representatives of local authorities and provinces and professional chambers. The Minister first presented the main outlines of her roadmap while focusing on the tourism sectors and levers specific to the Drâa Tafilalet region. She also mentioned the important role that the region will play in the overall tourism offering, given its unique potential in terms of desert, oases, nature and culture. “In the tourism roadmap, we find Drâa Tafilalet in 4 tourist sectors, namely, “Desert & Oasis Adventure”, “Nature, Trekking & Hiking”, “Cultural circuits” and finally the “Nature and discovery” sector for national tourists who will obviously benefit from the 3 other sectors. The work with all the stakeholders will consist in the coming months of developing the prerequisites necessary for the promotion of this offer, in terms of infrastructure, accommodation, entertainment and services in order to create a unique tourist experience,” she emphasizes. Given the urgency of the various projects, Fatim-Zahra Ammor raised awareness among all stakeholders of the importance of releasing synergies and working together in order to make a real quantitative and qualitative leap in the region. An invitation received with enthusiasm from all the stakeholders present, who confirmed their commitment to successfully deploy the roadmap in the region. This meeting was attended by Mohammed Msellek, Secretary General of the Ministry of Tourism, Crafts and Social and Solidarity Economy, Imad Barrakad, Director General of the Moroccan Society of Tourist Engineering (SMIT).
source: lematin.ma
